Coca Cola Company Job Front-Line Marketing Director – Nigeria Coca-Cola Nigeria is recruiting to fill the vacant space in the organization as you all know the mega company as been existing for many years, the company is inviting interested and qualified applicants to apply for the position of Frontline Marketing Director in Nigeria.
Focus, Scope, & Impact:
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- OU Front-Line Marketing Region Lead will:
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- Drive bottler alignment on the marketing agenda: portfolio priorities, consumer insights and category/brand strategies and plans (objectives, DME investments, execution and success metrics, activity calendars, including Innovation projects and IMX Campaigns) in partnership with C&CL and Franchise Leadership.
- Provide input on OU-and Market-level portfolio strategy, brand plans (activities, calendars, execution of allocated DME) and local innovation opportunities
- Provide market input for the development of OU- and market-level IMX campaigns and approve commercialization of Innovation projects and (as applicable)
- Orchestrate localization and real-time amplification of IMX campaigns within the Franchise unit, providing input to OU IMX team
- Review and approve the marketing plans and integration of plans in country/region with the relevant bottlers. Oversee plans at local level, including POSM activations, consumer promotions, experiential marketing and events (leveraging mkt assets)
- Lead franchise marketing preparation and participation in key business System Review meetings. Show case Best Practice models that can scale to other Regions
- Lead briefing of adhoc requests based on dynamic market needs and Bottler requests linked to key business priorities- working with Category Leads to decide on best response plan
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- OU Front-Line Marketing Region Lead will carry out duties through their team (including situational coaching and talent development) ; and interacting regularly with OU Frontline Marketing Lead and Franchise Leadership team to deliver the plan as measured by volume, share and profit
Experience
- Significant mkt and leadership experience (12-15 years), including leading large teams (20+ people)
- Direct experience with marketing activation
- Business and commercial acumen, including financial expertise
- Experience working with TCCC external partners (bottlers and customers)
- Experience working with marketing in large regions preferred
- Experience working in cross-functional and cross-geographical teams is preferre
Work Focus
- Ability to provide nuanced franchise unit-level input on marketing strategy and plans (e.g. consumer / shopper insights) and other key elements of broader OU / global strategy, as necessary
- Ability to develop relationships with key bottlers and ensure alignment and buy-in on mkt agenda
- Ability to coordinate full details (calendars, resources, metrics) of local activation with Bottlers
- Ability to identify needs for campaign localization or customization as necessary
- Ability to guide media buying (in partnership with Mkt procurement), as necessary
Communication Focus
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- Role will require frequent communication with OU Marketing Lead, OU Category Leads, OU IMX team, OU C&CL team, PACS/Legal team and Franchise Leadership Team
- Role will also interact frequently with Bottlers and external parties (activation agencies, media)
KEY Knowledge REQUIREMENTS
Marketing activation / execution
Pos and experiential marketing
Business / commercial acumen
Relationship management (internal & external stakeholders)
Team management & leadership
Market dynamics in franchise unit geo
What We Can Do for You: You will be
part of the Africa team where teams are the new heroes and
our leaders are inclusive orchestrators. Together, in
pursuit of our Company Vision to craft LOVED BRANDS, done SUSTAINABLY, FOR A BETTER SHARED FUTURE, we will:
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- Leverage our BOUNDERLESS NETWORK
- Make our CULTURE Code inevitable
- Build winning CAPABILITIES
- Change the DNA of our organization to becoming ADAPTABLE
We are doing our best to create a seamless candidate experience
for you as you apply for roles within the company. Due to the high volume of
vacant positions, the recruitment process may take longer than usual and there
may be a longer delay between application and interview. We appreciate your
patience.
Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
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We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.
How to apply for Coca cola job in Nigeria and Egypt 2021
This job application is done through Coca Cola job application portal, Click here to apply for Coca Cola job
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